Matcha moment, pure in Biel

Field notes
ORIZUMI × Kiosk Wasen
August 29, 2026 — Neumarkt, Biel
Matcha Event Ichigo Ichie Plakat

One moment, pure

A sip of pure matcha is often enough to start a conversation. At Neumarkt in Biel, two small businesses came together for a day under one motto: Ichigo Ichie.

Ichigo Ichie — a meeting, once in a lifetime. Under this motto, we spent a day together with Kiosk Wasen in Biel: pure matcha, alongside a small, homemade dorayaki. Nothing more. And yet more than we expected.

Preparation, step by step — that too is part of a day like this.

The stand
By hand

We didn't expect this many people. Throughout the day, new faces kept stopping by, curious whether pure matcha really tastes good — and that almost always turned into a conversation. This kind of tea culture — direct, uncomplicated, right on the street — barely exists in this form in Switzerland yet. For my wife, who is from Japan, it was a particularly beautiful moment to experience here in Biel.

The people
The first bite

If you'd like to try a matcha latte yourself: stop by the Barista Lokal at Neumarkt, Freiestrasse 2. They also serve a lovely matcha latte and much more — and you can really feel that people and craft still come first there.

As someone from Biel, you especially appreciate this kind of support from friends and partners. The mood that day was simply right — calm, curious, warm. Thank you, Kiosk Wasen, for that afternoon.

ORIZUMI
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